Information+Industry+Structure+&+Competitive+Strategy

**Course Description**
==**This course draws upon the most recent experience in the impact of information technology upon diverse industries, ranging from securities trading to consumer packed goods relating. It integrates the experience with relevant theory to develop a theory of competitive strategy for electronic commerce, and for information-based strategies more generally. It is not tools and techniques course or a quantitative analysis course; likewise it is not a technology or an implementation course. It provides a focused and modern complement to strategic planning. **==

**Text Books**
1. Corporate Information Strategy & Management, Sixth edition //Lynda M. Applegate, Herbert Austin, Warren McFarlan//  2. Competitive Strategy – // Techniques for Analyzing Industries & Competitors // //Michael Porter//

3. Instructor supplied material (e-books, case studies, articles etc)